Whether you are a brokerage, a developer or an independent agent, your website should do one thing above all: turn property browsing into calls and WhatsApp messages.
Features that matter
- Listings with search and filters: area, price, size, bedrooms, ready or off-plan.
- Rich property pages: many photos, floor plans, payment plans and a map.
- Instant contact: WhatsApp and call buttons on every listing, plus an enquiry form.
- Project pages for developments, with progress updates.
- Fast loading despite many images.
Step 1: domain
Use your agency or project name. Register your real estate domain at IDX; big projects often deserve their own domain for campaigns.
Step 2: hosting with room for images
Listing sites store hundreds of photos and run searches on every visit. Web hosting gives you more resources and NVMe storage; large portals can move to a cloud VPS. Media libraries can live on object storage to keep the server lean.
Step 3: build
WordPress with a real estate plugin or theme covers listings, search and agents. Compress images and keep listing pages light.
Step 4: capture every lead
Send form enquiries to a sales mailbox on your domain with business email, and connect them to your CRM.
Step 5: market
Run campaigns to specific project pages, and keep listings updated; sold units left online frustrate buyers.
Let us build it
IDX builds real estate websites with listings and lead capture. Send your requirements.
IDX on digital infrastructure
Back to blog →