For manufacturers and exporters, the website is often the first and only contact before a buyer from abroad sends an enquiry. It has to answer their due-diligence questions.
What buyers look for
- Products with specifications, packaging options and minimum order quantities.
- Capabilities: production capacity, machinery, quality control and lead times.
- Certifications relevant to your industry and target markets.
- Export experience: markets served and shipping terms.
- Factory photos and video, not stock images.
- A clear enquiry route to the export team.
Step 1: domain
A .com is expected by international buyers. Register it at IDX, and keep a .com.eg for local credibility.
Step 2: hosting fast for visitors abroad
Buyers browse from Europe, the Gulf, Africa and beyond. IDX web hosting with optimised images, and a CDN for distant visitors, keeps pages fast. Catalogues and data sheets can be served from object storage.
Step 3: email that is trusted abroad
International buyers are wary of free email addresses. Use business email on your domain, authenticated with SPF, DKIM and DMARC so messages reach their inboxes.
Step 4: multilingual content
English at minimum, plus the languages of your key markets, each on its own URL.
Step 5: be findable
Product pages written in the terms buyers search for, and listings in industry directories that link back to your site.
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IDX builds multilingual websites for manufacturers and exporters. Send your product catalogue.
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